Relocate to Wisconsin : "But the Other Agent Didn't Say ....." Said the Seller to Be..

"But the Other Agent Didn't Say ....." Said the Seller to Be..

   It is a week of "Pre Listing"....first time meetings with potential Sellers from a variety of sources...and in some cases we know we are not the first or only agent to be  interviewed for the position of listiing agent. It may be that the Prospective Seller chooses to tell us that we are one of several aKW for salegents...or the "tell tale" folder that is left in plain sight from another doesn't change what we encourages us always to do our very best.

    David's pre-real estate background was in construction...and mine in marketing. We always say that he will tell if the walls are straight (verified by a foundation expert) and I will tell you what color to paint them. Our goal is to eliminate as many objections be they mechanical or cosmetic from the house as possible...from the shingles on the roof to the color of the walls, the mulch in the flower beds...putting the very best house possible forward given the budget and potential return for the greatest financial return is our targeted goal. painter

    It can be as simple as picking up a paintbrush, reducing the furniture inventory..or it may require that the roofer and foundation specialist provide their expertise to avoid any unpleasant inspection surprises.

     Objections We prepare our potential Sellers....that every inspector will find something...not every potential buyer will agree with the decorating...we work toward minimizing the objections based upon decades of successful real estate practice. YES...the Eye does Buy...the crack in the foundation MAY be an issue...let's not be surprised...let's be prepared !

     We too often have heard.."No other agent said....." and it may refer to a potential mechanical/structural issue or a cosmetic suggestion...and the sentence continues..."they just told us to sign the listing."   My skin starts to itch as I think about what a disservice this does to the Seller. 

      The easiest way is often not the best preparation for listing a house will most probably mean a lower price if the mechanical or structural things and the neutralized cosmetics are not addressedEasy BEFORE the house is listed.  We supply lists of contractors or sources for materials if the potential Seller chooses to address the issues we have identified.  We are also happy to give an estimate of a price with and without  things done.

    If you or anyone you know is considering listing their home in the southeastern Wisconsin counties of Kenosha, Racine, Walworth, Milwaukee, Waukesha, Ozaukee, Washington or Jefferson and is interestted in a very thorough valuation and pre listing preparation complimented by customized pre marketing ...Call Sally K.  & David L. Hanson  414 525 0563, Broker Associates with Keller Williams Realty, we would be honored to be of service for all things real estate.

Sally K. & David L. Hanson, ABR, CDPE, CSS, e-Pro,ILHM, REDS

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Comment balloon 25 commentsSally K. & David L. Hanson • May 16 2018 09:22AM


If all objections could be minimized certainly things would be EASY!

Posted by Jay Markanich, Home Inspector - servicing all Northern Virginia (Jay Markanich Real Estate Inspections, LLC) 10 days ago

We don't get them all...but the ones that glare at us....are addressed as the Seller wishes Jay Markanich 

Posted by Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce (Keller Williams 414-525-0563) 10 days ago

Anyone thinking of selling a home in your market area should call you . You are the experts.

Posted by Gita Bantwal, REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel (RE/MAX Centre Realtors) 10 days ago

Morning Sally.

  I know an agent, that regardless of what the house looks like, condition and marketability, that is the greatest home they have listed.  

Posted by James Dray, Exceptional Agents, Outstanding Results (Fathom Realty AR LLC) 10 days ago

Good morning Sally. Much easier to put your best foot forward. Enjoy your day!

Posted by Wayne Martin, Real Estate Broker (Wayne M Martin) 10 days ago

Good  morning Sally K. & David L. Hanson,

In other words when you come to a listing appointment you are armed for bear and take no prisoners. You have your bases covered and the sellers soon understand they can trust you to lead them through the process and have a successful out come!

Posted by Dorie Dillard, Serving Buyers & Sellers in NW Austin Real Estate (Coldwell Banker United Realtors® ~ 512.346.1799) 10 days ago

Good morning Sally and David.  Sellers will be wise to listen to your advice and even wiser when they select you to list their homes.

Posted by Gabe Sanders, Stuart Florida Real Estate (Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales) 10 days ago

You two are so prepared for your meetings with potential sellers. There is no reason to choose any other Real Estate Team in WI!

Posted by Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists (The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803) 10 days ago

Sally, it does no good if the listing agent gives no advice to help the home seller quicker.  You do a great job.

Posted by Joan Cox, Denver Real Estate - Selling One Home at a Time (Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373) 10 days ago

My philosophy is to do my best, as it is all that I can do and I have found that my best is usually good enough!

Posted by Brian England, MBA, GRI, REALTOR® Real Estate in East Valley AZ (Arizona Focus Realty) 10 days ago

HI Sally K. & David L. Hanson - It is interesting to hear sellers say that I am still interviewing agents. It is always nice to get a call the next day and hear the seller say I am ready to list with you! 

Posted by Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR® (Coldwell Banker Residential Brokerage) 10 days ago

You are obviously the experts to choose in your market. I can't imagine going to a listing appointment - pre or otherwise without a ton of knowledge and data about the neighborhood - and helpful suggestions specific to the property. Some agents worry about giving away too much too early. Ridiculous - it's much like showing a home, we need to make a great impression from the get-go! 

Posted by Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA (ViewHomes of Clark County - Nature As Neighbors) 10 days ago

Good morning,  Sally and David - yes, it's all about minimizing any possible objections while maximizing all the opportunities.  It's our goal.

Posted by Michael Jacobs, Los Angeles Pasadena Area Real Estate 818.516.4393 (Coldwell Banker Residential Brokerage) 10 days ago

Thank you very much for sharing some of your successful business practices.

Posted by Roy Kelley, Roy and Dolores Kelley Photographs (Realty Group Referrals) 10 days ago

 What scares me is the agent who will say everything and anything to get the listing and set the price outside a viable range Sally and David...

Posted by Paul S. Henderson, REALTOR®,CRS,, Tacoma Washington Agent/Broker & Market Authority! (RE/MAX Professionals.) 10 days ago

Sounds like some common sense and sensible business practices!

Posted by Wayne and Jean Marie Zuhl, The Last Names You'll Ever Need in Real Estate (Samsel & Associates) 10 days ago

Good evening Sally and David - it is always best to be thorough and honest in discussing the potential listing.  Then let the chips fall where they may.

Posted by Grant Schneider, Your Coach Helping You Create Successful Outcomes (Performance Development Strategies) 10 days ago

Sally and David there are Agents out there that should not be in this business.

Posted by George Souto, Your Connecticut Mortgage Expert (George Souto NMLS #65149 FHA, CHFA, VA Mortgages) 9 days ago

Sally and David- what you do is what others should be doing. You are the professionals and not just a listings taker. 

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) 9 days ago

You are both amzing realtors, and you care and it shows!      Preparation is half the job!

Posted by Dagny Eason, Fairfield County CT, CDPE Homes For Sale and Condo (Dagny's Real Estate) 9 days ago

Preparation IS key and the easy route is never best for our sellers - it means walking away from money!

I would call the Hansons both all day long if I was thinking of selling my WI home!

Posted by Debe Maxwell, CRS, Charlotte Homes for Sale - Charlotte Neighborhoods ( | The Maxwell House Group | RE/MAX Executive | (704) 491-3310) 9 days ago

Great article! Same with other lenders, “they didn’t say I needed anything...”. Or “they didn’t say My credit was bad, needed some work, etc.” I truly believe there are lenders who say that everything’s great either out of ignorance (it is bliss) or they believe it is better to deal with it as it comes up (let a sleeping dog lie)..

Posted by Corey Vandenberg (Platinum Home Mortgage) 9 days ago

Sally and David, you come prepared and that's just one of many reasons home sellers should hire you. You're professionals and take care of every last detail.

Posted by Amanda S. Davidson, Alexandria Virginia Homes For Sale (Amanda Davidson Real Estate Group) 9 days ago

The agent that is knowledgeable and provides accurate information to the consumer is a blessing to our industry.

Sally K. & David L. Hanson are indeed the kind of agent that knows what they are doing and will serve the consumer well.

Posted by John Wiley, Lee County, FL Real Estate GRI, SRES,GREEN,PSA (Right Move Real Estate Group- EXP Realty) 9 days ago

Hi Sally and David

Yours is a solid, straightfoward and honest approach in the pre-listing process. Potential sellers deserve your care and attention, and telling what they need to know before signing that all important contract.


Posted by Jeff Dowler, CRS, The Southern California Relocation Dude - Carlsbad (Solutions Real Estate ) 8 days ago