Relocate to Wisconsin : Bling for your Mailing....Increase Your Response

Bling for your Mailing....Increase Your Response

  Our purple envelopes are a primary marketing/lead generating tool in our practice. They contain different messages for different target audiences.  We are starting this year with a BANG to our family law practitioners. Their newsletter also includes a GOLD sheetpurple envelope with seal that offers them special free services...including a hour of Continuing Legal Education. We teach the course....and bring it to their office with refreshments.  

   The copy circling the gold label label reads:

Golden Opportunities For the New Year ! The graphic in the center is a pot of gold.   

gold seal opportunity  We know that this targeted list of professionals reads and keeps the newsletters for reference...we hear about binders and folders when we network with them.

    The labels are easily created with Avery labels on line program. You can create your own graphics and message in a matter of seconds. Some AR members have asked us where we get our purple envelopes. You can choose your own "identity color" of course but we recommend being consistent (and persistent) in your choice of color and regular mailing intervals.  Our envelopes are from Neenah Paper...neighboring area to Packer country in Green Bay.  You can find them here.

    Have your mailings "dress for success"...encourage the recipient to read the message...create some curiousity about what the message is .....it will increase your response.

    Sometimes "old school" is the best school...enroll now with your own direct mail campaign and be rewarded with a diploma of more business !

 

Sally K. & David L. Hanson, ABR, CDPE, CSS, e-Pro,ILHM, REDS


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Comment balloon 16 commentsSally K. & David L. Hanson • January 12 2016 09:45AM

Comments

The unique colored envelope has to spark curiosity. Also, if you always deliver value, it is more likely to get opened in the next mailing as well instead of trashed immediately. I didn't know it was so easy to get customized seals. Thanks for the tips.

Posted by Scott Pope, You Can't Live Without Water™ (Nautical Properties) about 2 years ago

Yes Scott Pope just go to your local office supply and find the size and shape you want and then go to Avery.com and in seconds you can design a label to boost your response !

Posted by Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale (Keller Williams 414-525-0563) about 2 years ago

Hi Sally and David.  This is a wonderful method to get the attention of those that receive your mailings.

Posted by Gabe Sanders, Stuart Florida Real Estate (Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales) about 2 years ago

Thank you for the great tips. I will make some labels soon.

Posted by Gita Bantwal, REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel (RE/MAX Centre Realtors) about 2 years ago

Good morning Sally. Innovative way to stay in front of those who can refer you business. Enjoy your day!

Posted by Wayne Martin, Real Estate Broker (Wayne M Martin) about 2 years ago

I have had bling for sale at AR for years.

My Bling Specialists are waiting at the phone.

So just call now!

 

Sincerely,

Billy Jays

Posted by Jay Markanich, Home Inspector - servicing all Northern Virginia (Jay Markanich Real Estate Inspections, LLC) about 2 years ago

Had I known Jay Markanich I would have called years before...a Gal can never have too much !

Posted by Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale (Keller Williams 414-525-0563) about 2 years ago

Billy  called.  Ever wanting to make a sale, he asked that I post the blog reference.

http://activerain.com/blogsview/2341142/jape-yer-jewelry---billy-jays-qr-code-contest-submission

Sorry.

Posted by Jay Markanich, Home Inspector - servicing all Northern Virginia (Jay Markanich Real Estate Inspections, LLC) about 2 years ago

Love the purple envelope and the seal.....and I am sure you deliver what's inside too.

Posted by Roger D. Mucci, Lets shake things up at your home today! (Shaken...with a Twist 216.633.2092) about 2 years ago

I have been using postcards as mailers. I may try and switch it up a some with a little bling!

Posted by Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists (The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803) about 2 years ago

Love the "out of the white envelope" idea. Color means more personal than business.

Posted by Carolyn Crispin, Crispin Team Sells Branson Homes Land & Commercial (Keller Williams Tri-Lakes) about 2 years ago

Love the purple envelopes with gold seal Sally K. & David L. Hanson 

My company's colors are green & gold so I will add this tips to my marketing class.

Posted by Mary Yonkers, Erie/PA Real Estate Instructor (Alan Kells School of Real Estate/Howard Hanna Real Estate) about 2 years ago

Thank you very much for sharing some of your successful marketing practices.

Posted by Roy Kelley, Roy and Dolores Kelley Photographs (Realty Group Referrals) about 2 years ago

Hi Sally.  Are you competing with Publishers Clearing House?

Posted by Conrad Allen, Webster, Ma, Realtor (Re/Max Professional Associates) about 2 years ago

Sally and David- I just love purple!!!!  Your mailings certainly catch the eyes of the recipient!

Posted by Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224 (Room Service Home Staging) about 2 years ago

Good morning Sally. Your competition better pay attention, otherwise they won't be there. Nice job with your marketing.

Posted by Joe Petrowsky, Your Mortgage Consultant for Life (Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709) about 2 years ago

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